The origin of the Slow Travel concept
What is the slow movement?
It is increasingly common to hear words such as ‘slow’, ‘responsible’ or ‘conscious’ associated with sustainable tourism, including gastronomy. If this sector is of interest to you, I am sure that the term ‘Slow Food’ will sound familiar – in fact, if you have been looking at our things to do in Ronda you will see that at Entrelenguas we are faithful followers of this movement, and it is from this that we base our wine tastings, cooking courses and gastronomic escapes. But what is the slow movement and how did it arise?
Despite being an English word, Slow Food is a concept that was in fact developed in Italy in the 80s during a protest against fast food. Specifically, it took place in the Plaza de España in the city of Rome, where in the future there would be a McDonalds. The term ‘Slow Food’ was coined by the sociologist and gastronomist Carlo Petrini, as an opposition to the already famous term “fast food”. Faced with a society increasingly interested in packaged drinks, plastic products and pre-cooked meals, who were neglecting their eating habits more and more in order to “gain time” in their day-to-day lives, these protesters decided to join together in order to start prioritizing again not only “taking the time” to eat, but also to do so with farm-to-table products, fresh, natural and of high quality that also respect the environment.
In these three decades, this movement has established itself as an international organisation, present in 150 countries, and defined according to the Slow Food website of Spain as “an eco-gastronomic association that promotes a ‘new gastronomy’ understood as the expression of identity and culture. It upholds the pleasure linked to food, it reflects on the education of taste and the right of enjoyment with a new sense of responsibility, taking into account the balance with the ecosystem, the protection of the biodiversity and the ethical commitment of the producers.”
Welcome to the Slow Travel concept
And it is precisely the Slow Food movement from which Slow Travel originated. A form of tourism that we encourage at Entrelenguas, based on the principles that the first movement promotes. In short, it is a way of acting slowly, consciously and therefore responsibly when embarking on a trip or organised tourist activities. Being therefore not only an attitude that individual travellers assume but also the companies working in that sector. At Entrelenguas, it is something that we take very seriously, putting value on the small shops of our city, the real traditions of Ronda and in short, the characteristics of our environment. And you, how do you like to travel? Are you someone who immerses themselves in the community they visit, or do you prefer to experience it from the side lines?
By Alex Montesinos | Tourism consultant